BoldMouth was commissioned by an agency partner to identify phrases individuals were using in blogs and on message boards related to automotive safety.

VW wished to optimize a new site to expand its video content distribution through traditional search engines and directories.

After conducting a social intelligence monitoring effort to identify appropriate phrases, BoldMouth optimized over 50 pages resulting in #1 ranking for numerous keywords only 11 days after introducing the site. The campaign was completed in 2006 and many of the pages sustain number #1 rankings on Google and Yahoo.